NOHO is an upcoming international brand inspired by the vibrancy of the fast-pace 21st century cosmopolitan lifestyle. NOHO women are edgy; their style is always classic with a twist. Never dictated by seasons or trends. NOHO women are confident and ambitious, never take no for an answer. NOHO women is elegant yet sexy, ensuring confidence and originality is the key to their success. Collaborated with WATT, NOHO gives you an expressive piece.